How to verify your personal IG?

I see some people on IG who have theyre account verified but theyre just personal accounts. 
Is this possible to do? Or did they buy a verified account and swap the username to make it their personal?
If this is a service, hit me up.

jack a verified account and delete all of the pictures

elite said:

jack a verified account and delete all of the pictures

Click to expand...

Couldn't have said it better.